Capricorn Enterprise, in conjunction with battling tourism operators, is launching powerful vision through multi-media, set to hit screens today, in a bid to promote continued connection, interaction and encourage the region to band together in support of local tourism.
From 12th June, with the pride, warmth and hospitality that our destination is recognised for, our accommodation providers, tours and attractions are ready and raring to make up beds for their guests, restaurants are eager to once again set their tables for more diners, and our brilliant tours and attractions enthusiastic about reopening their doors for the public.
The commercial is a call to arms for Rockhampton, Capricorn Coast and those within the 250km radius to spend money in our region by purchasing accommodation and tour vouchers/pre-tickets, ready for when the pause button is released, and staying and playing is once again back on the cards.
With thousands of future bookings lost and cash flow for many operators halted indefinitely, Capricorn Enterprise CEO, Mary Carroll is counting on the local community to keep the cogs turning for these valued businesses and support our top-class tourism operators during the most brutal challenge they have ever faced.
“The tourism industry was the first to shut down and is set to be the last to reopen,” said Mary. “We know that better days are coming however similarly with cyclones, floods or bushfires, the economic brunt of this predicament is having an even bigger bearing on our local operators. Spending money in our own backyard during the important months that lay ahead is vital for our region to return even stronger than ever.”